It’s exciting times at Northwood as our new Guaranteed Rent advertisement will be broadcast on Channel 4 and More4 tonight!
It seems that our timing could not be better too.
Only yesterday, research suggested that 67,000 tenants in England were in “severe” arrears. Tenants more than two months behind in their rental payments rose 3.4% on a quarterly basis.
There were also headlines of up to a million people turning to pay-day loans to pay their mortgages or rent. Housing charity Shelter found a fifth of people questioned resorted to borrowing to pay mortgages or rent.
These statistics suggest that, like most people, tenants are feeling the strain in their pockets. This makes our Guaranteed Rent service an attractive option for landlords who are worried about rental arrears, as it transfers the financial risk from the landlord to Northwood.
Northwood Finance Director Gemma Goodson commented:
“Our Guaranteed Rent service message is very simple and ideally suited to a 30 second TV spot. It does what it says on the tin. Northwood pay the rent whether tenant pays the rent or not. Our service was designed to give landlords complete peace of mind.
We’ve been offering Guaranteed Rent for nearly 18 years, and having a national TV campaign demonstrates that Northwood’s service has integrity and credibility.”
The profile of landlord who would be ideally suited to our Guaranteed Rent service is:
1. Someone forced to rent out their home because they were not able to sell it.
2. A couple who each have a property, who move in together and rent out the “spare” property.
3. Someone who inherits a property and had never intended to become a landlord.
4. A busy professional person who just wants to “let and forget”.
5. A property owner who rents out their house while travelling or living abroad.
6. A property investor who is looking to spread the risk of their portfolio
Yesterday, Northwood received a 5 out of 5 testimonial from a landlord on the move. Russell Hirst commented:
“Having decided to rent my home and travel for a few years I was anxious to find the right agent to manage my property . Being out of the country it was essential that the agent was able to deal with any eventuality ……… Northwood provided the solution and peace of mind with their unique rent guarantee scheme .
From the initial tenant finding , reference cross checking , general management and critically for me the prompt and guaranteed payment of rental income, my initiation to becoming a landlord has so far been a stress free experience thanks to the professional support of Dean and his staff- many thanks”.
Watch our new Guaranteed Rent service advertisement:
Although Northwood is best known for our Guaranteed Rent service, we offer a number of different levels of lettings and sales services.
All our branches around the U.K. will be happy to sit down and work out which is best for you and your individual circumstances.
Read some more customer reviews of our Guaranteed Rent service >>> here.
Find your nearest branch >>> here.
Northwood is one of the largest and most recognised lettings agents in the U.K. and the leading supplier of Guaranteed Rent to give landlords complete peace of mind.
Find us on Twitter @northwoodUK or visit our YouTube Channel.